Based on my tutorial on how to dominate the market share of a product, I began to slowly build more and more shops. Something always has to give when doing rapid and massive expansion. Because the effects are not at once as your store slowly begins to sell, the demand and supply offset changes. During this time you begin to learn how to play in the big leagues.
Lessons learned during the massive expansion of my Jewellery empire:
1. Keep Building
When you are confident in your products quality and have the necessary marketing going, don’t be afraid to build to eat the market. Keep your pricing competitive and start to eat up the market share slowly. You will notice that in some cities I had a very small presence but as I build more and more I begin to sell more.
2. Resources are a mission themselves
Unlike farms, resources tend to finish. As Capitalism Lab hasn’t simulated the farming aspect to reality, the mining simulation is realistic in big picture. Your mine eventually gets exhausted. Before getting into the mine-related business you need to be prepared to always scout potential places and be prepared to secure your next place. It even means taking out loans to ensure you take space.
3. Keen an eye on your supply chain
As you grow exponentially, you need to make sure you keep watch on your production. As always, trace from either bottom to top or top to bottom. It’s usually easy to start from top to bottom. When your shops have low supply, it means that your factories aren’t producing enough or you are getting your goods from the factory that can’t cope with the demand. But before you build a factory, make sure you check your factory itself. Why is production low, is it because of raw materials being in short supply? Or is it that you are at the maximum capacity? Is your training on to make sure your units do better? Investigate and make more money this way.
What do you think? Leave a comment below 🙂